Blink Package Design

Blink is a conceptual LED lighting brand developed to explore the intersection of packaging design, brand identity, and visual storytelling. The project involved designing three themed box packages — Centaurus, Andromeda, and Leo — each inspired by distinct galaxies to capture a sense of illumination and wonder. The visual system emphasizes bold gradients, cosmic imagery, and clean typographic structure to reflect the product’s modern and dynamic nature.

In addition to designing the packaging and creating the Blink logo, I rendered the product boxes in retail and environmental settings using Adobe Dimension, and photographed complementary shots to simulate real-world presentation. This project focused on building a cohesive and immersive brand experience — one that connects aesthetic appeal with functional clarity, while highlighting the versatility and innovation of the Blink lighting line.

Tools: Adobe Illustrator, Adobe Dimension, Photography